Mintis Gin boosts presence in Denmark

Italian brand Mintis has partnered with distributor Inn Sale International to introduce its gin to the Danish hospitality market.

Mintis Gin launched in 2021 and is now available in more than 27 countries. This year, it signed distribution deals in Austria, Bulgaria, Croatia and the US.

The brand’s gin is distilled in a custom-made vacuum still, which preserves the aromatic taste of local Pancalieri mint and local fruit.

Co-founder Stepan Stanek said: “It is great that we can increase the growth of Mintis thanks to Inn Sale International in the hospitality sector in Denmark.

“According to our recent findings, bartenders are looking for more natural and distinctive ingredients in their creative drinks and 100% natural Mintis will certainly fulfil that.”

Mintis Gin’s portfolio comprises four expressions made from Italian botanicals: Originale, Clementina, Amarena and Ribesa.

Kasper Vestergaard, CEO of Inn Sale International, commented: “We are very happy and honoured to represent Mintis here in Denmark. Mintis is a perfect fit for our portfolio and for the spirit of Inn Sale with its colourful design and happy universe.

“Mintis is a ‘fun’ gin, besides also being very good in quality, and it appeals to the trend. All in all, a perfect match.”

Mintis made a splash at The Gin Masters 2022 blind-tasting competition when it was awarded two Gold medals for its Amarena and Clementina expressions.

Mintis will be presenting at Bar Convent Berlin, which is held on 11-13 October. You can find the brand in Hall 20, Stand A20.